been.designA clearer website for your SaaS product.
We help SaaS and AI teams turn a complex product into a website people can understand. We bring the story, interface design and development together, from the first page outline to the launch checklist.
For the product that needs a better explanation.
A SaaS website has to do more than list features. A visitor needs to understand who the product is for, what changes in their working day, and why they should take the next step.
This service fits a new marketing site or a redesign where the product has outgrown its original story. We begin with your audience, core workflows and business goal, then decide which pages and proof the site needs.
One connected website.
- A sitemap and content hierarchy built around your audience’s questions.
- Custom responsive designs and reusable components in Figma.
- Product visuals that explain real workflows, using approved or anonymised data.
- Agreed website development, purposeful motion and form integrations.
- Page metadata, semantic structure, redirects where needed, and cross-device checks.
From the story to the shipped site.
First, we map the offer, audience and existing content. We agree a page structure and the material you need to supply before refining the visual direction.
The design establishes shared typography, spacing and components. Once the direction is approved, we build and review the responsive pages, test the agreed integrations and prepare the handover. Milestones, feedback rounds and dependencies are set in the proposal.
See the thinking in the work.
The Update.ai case study explains how we organised an AI customer-intelligence product around a clearer story and realistic product visuals. LeanScale shows another approach to a focused business offer. Explore the case studies for the brief, the design decisions and the delivered work.
What to bring to the first conversation.
Share the current site or product demo, your main audience, the action you want visitors to take and any deadline that matters. Tell us who will own content and who can approve decisions. If you have existing search or conversion data, it helps us identify what should be preserved.
Website
$8,000Our published Website plan covers up to six pages with Next.js development. CMS work, content migration and complex integrations are scoped separately. If Framer is a better fit for your team, we agree that platform and its scope before quoting.
Final deliverables, feedback rounds and milestones are agreed in your proposal.A little of the work.
Before you decide.
A SaaS homepage checklist, with real project examples.
Review a SaaS homepage's message, product visuals, proof, navigation and next step, using actual decisions from Update.ai, Minexa and LeanScale.
What does a SaaS website cost?
A scope-based guide to been.design’s website pricing: $3,000 brand sprint, $6,000 landing page, $8,000 website and $6,000 monthly retainer, plus separate costs.
How to choose a website design studio.
Compare design studios through relevant work, clear roles, scoped deliverables, ownership and evidence. Includes questions to bring to a project conversation.
Have a good idea?
Let’s give it a great website.